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	<title>T. Scott Gross &#187; MicroBranding</title>
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		<title>Half Right</title>
		<link>http://www.tscottgross.com/blog/2008/06/half-right/</link>
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		<pubDate>Thu, 26 Jun 2008 13:57:35 +0000</pubDate>
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				<category><![CDATA[MicroBranding]]></category>

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		<description><![CDATA[Okay, I’m not perfect. Never claimed to be. I got it right but it turned out to be only half right. What I said was, “Don’t let the labor market dictate your hiring standards.” Sometimes I add the lament, “We hire people we don’t want for jobs they don’t want.” Both of those statements are [...]]]></description>
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		<title>Personal Branding</title>
		<link>http://www.tscottgross.com/blog/2008/02/personal-branding/</link>
		<comments>http://www.tscottgross.com/blog/2008/02/personal-branding/#comments</comments>
		<pubDate>Wed, 13 Feb 2008 16:17:03 +0000</pubDate>
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				<category><![CDATA[MicroBranding]]></category>

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		<description><![CDATA[For a bird’s eye view of a MicroBranding exercise, follow along as Aricia LaFrance and I work on her personal brand via email. Consulting String: Brand Yourself! Dear Scott, I heard you speak at the branding summit and your information was truly inspiring. I am wondering if you provide coaching for folks regarding branding. I [...]]]></description>
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